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Practice marketing that brings a change.

Even more successful together.

Practice development

Achieve goals in a plannable way. Practice marketing that makes you even more successful.

Is your dental practice successful, but you are not satisfied with its public image?
Are you founding or taking over a practice and would like to position yourself correctly from the start? Then you have come to the right place. We will gladly probe into your inner workings and make you an unmistakable brand. Individual. Extraordinary. Striking. Different.

Effective practice marketing from a single source. From brand connoisseurs and dental industry experts. For everything your potential patients perceive. From brand to website and clever acquisition modules. Our brand images have been shaping the dental market for over 15 years.
Medical Instinct® – we do, you enjoy. Your success, that is.

Brand development

We tell success stories. Maybe yours soon too.

Stand out positively. Because only those who are different are also perceived accordingly. We help you achieve a unique and successful brand identity. Putting not people, but the practice in the foreground.

Medical Instinct® has realized a large number of successful dental brands and, as an industry professional, takes over all the necessary steps for you: We work with changing test groups that represent potential patients in order to evaluate reactions and incorporate them into the concept. Only once we are 100% sure that a brand works, will we present it to you. For we know that a coherent brand presence forms the basis for all subsequent marketing efforts. We will write your own personal script for a successful presentation of your practice.

The story behind the brand

Development of a completely new brand identity for a large, leading and traditional dental practice in Trier, which is only a stone’s throw from the Porta Nigra – the old Roman city gate and the emblem of Trier. We developed “Porta Dente – Dental Culture Trier”. The brand and claim convey grandeur, tradition and strong regional connection. Porta Dente, the gate to the whole world of dentistry. Take the step!

The story behind the brand

The citizens of Bremen are something special, or so they say about themselves, and of course about Werder Bremen. This love for the region and the desire to put the practice as a brand in the foreground was the owner’s wish when taking over the practice. We gave birth to the Weser child along with it its complete appearance. Local, patriotic and with a pinch of humor, the practice has since found many fans and is known far beyond the borders of Bremen.

The story behind the brand

In 2015, two dentists from the Ruhr area moved to the beautiful and somewhat sleepy city of Hameln. In their luggage their dream of the perfect practice and excellent dentistry. The practice renovation became a new practice building, and with it the concept of Mundraum was born. A brand that deliberately presents itself as unconventional, cool and personable – just like the two owners. Since then, Mundraum put matters in order and is as known and successful in Hameln as is BVB in the Ruhr area.

Know-how for more practical success

We are many things, but not an agency.

Marketing or advertising is not our business. But it is an important matter to us.
The largest part of our daily activities is accounted for by advertising support for our customers in order to achieve the goals we have set together. As a medical technology company, however, we participate in the success of our customers’ practices, as it is also our own. We don’t make a living from the sale of marketing services, but from their results.

To us, marketing is a means to an end. It is the breeding ground for growth that can be measured. And certainly one of the reasons why our partnerships last so long. We don’t need contracts that bind our customers. Success welds us together and always makes us want more.

Everything for your practice development

Practice marketing from a single source. Everything under a single roof.

A convincing marketing concept is like a good recipe. If a single ingredient is missing, it often doesn’t taste good. That is why we at Medical Instinct® cover the entire marketing spectrum and offer you all services from a single source. From brand development to the website. From practice photography to individualized practice clothing. We take care of everything that patients perceive and put your practice in the right light. To achieve the goals you set yourself. We are at your side and have your back whenever you need us. One call is enough. Our team is in the starting blocks.


Month after month, over 300 patients are looking for a new dentist in the vicinity of your practice, mostly via the Internet. Here, your internet presence and your practice marketing should score and be found at first glance. We develop your new website fully and ensure it is displayed in the top positions of search engines.

Practice photography

Practice photos should evoke positive emotions and convey sympathy to invite patients to your practice. Our photographers understand what really matters in photography for the medical field. Thus, our one-day shoot produces photos to be proud of, whether for websites, brochures or any other marketing activities.

Social media

The switch from passive to active marketing. Social media networks such as Facebook, Instagram & Co have become an indispensable part of current life and are now used by all age groups. We create your professional social media accounts and, if you wish, also maintain them.

Commercial documents

Whether letterheads, envelopes, business cards or appointment cards – professionally designed documents leave a lasting impression on current and potential patients. With professional office equipment following the corporate design, we ensure that you stand out from other practices.

Advertising technology

Vehicle lettering, stadium advertising, jerseys or just new practice signs? When it comes to advertising space, it should also be noticed and score. We develop the right solution for you in all areas of advertising technology, so that you leave a perfect impression.

Team training

A team in which everyone is able to respond to unexpected situations in a spontaneous, calm and competent manner is a win in every respect. Want to bet that your practice team has undreamt-of potential? Our improvisation training encourages these skills in a playful and humorous manner and sustainably strengthens team spirit – and thus the efficiency of your practice.